ACA live hosts Monkey Shoulder event in Greece

Agency ACA live delivered Camp Monkey in Greece for whisky brand Monkey Shoulder this week.

ACA live hold Monkey Shoulder event this week
ACA live hold Monkey Shoulder event this week

In its second year, the event began on 29 August and ran for three days, bringing together more than 60 of the industry’s up and coming bartenders from more than 20 countries.

The event, which is part of a wider campaign for the brand, is a mix of relaxation and networking, with the opportunity for delegates to attend seminars and workshops hosted by world-renowned industry figures. Topics include running your own bar, the psychology and science of bartending and how best to use coffee in cocktails.

Global brand manager Will Butler, said: "Bringing this group together to share different cocktail trends from around the world, build their personal networks and learn new skills from industry legends is invaluable for us to understand the global bartender network."

More:

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