Milo Gabric has joined Pure to lead the team and to continue to grow and build up existing client relationships.
Gabric, the former arts, experiential events and partnerships manager for Rolls-Royce Motor Cars, first launched his career with Worldsport Group SA, working on several global sporting events such as the ICC Cricket World Cup, Volvo Ocean Race and the US PGA Tour’s Presidents Cup.
He has also worked for Goose Communications, where he produced global media launches for Bentley Motors.
"I am very excited to be joining Pure on this exciting journey," said Gabric. "I have had the benefit of working both for a small and medium-sized agency and a large corporation and I believe that I will be able to bring great creativity, processes and leadership skills to this growing dynamic team."
Charlotte Wilson, managing director of Pure Events, added: "We are extremely excited to be welcoming Milo as operations director. I am in no doubt that he will be a valuable asset to the business and will be bringing with him a wealth of experience, creativity and kudos to our team."
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