The deal was first agreed by Simon Edwardes of D&D Conferences and Paul Bowie of Activate Event Management at the beginning of June. Its aim is to enhance the depth of in-house production experience that Activate can offer its clients, while delivering a wider offering on logistics and event technology to existing D&D clients.
The merger has seen the event management staff at D&D Conferences relocated to the Activate office in Crawley, in a bid to ensure continuity of service for clients.
Bowie said: "This is a really positive development for both new and existing clients as it increases the scope of the services available to our entire client base. Activate is all about personal service and delivering event excellence. The key to that is having great staff and we are lucky to have a fantastic and growing team of experienced event professionals."
Edwardes added: "This partnership will ensure that all D&D clients have access to the latest event technology and systems, it will also bring enhanced production experience into Activate – a win-win for all our clients."
More agency news:
For more breaking news, in-depth features and case studies, sign up to C&IT Magazine's daily Newstracker here