Events sector outlines 4 key focuses for new London Mayor

Following Sadiq Khan's victory in the London Mayoral Election, event planners have highlighted infrastructure and security as some of the core issues to be addressed.

(©iStockphotos.com)
(©iStockphotos.com)

City promotion

In addition to making transport a key focus, Zibrant chairman, Nigel Cooper, said the new mayor should consider subsidising the promotion of business travel or the introduction of city taxes for visitors, which could help fund campaigns to drive visitors.

"A lot of other cities get funding and subsidies to promote themselves as a destination for business travel and events. Many also have a city tax," he explained. "We need to generate more money to promote London as a destination."

See also:

London mayoral candidates lack business focus, says events industry

70% of event planners would vote to stay in the EU

Infrastucture

Cooper added that the last administration spent a great deal on infrastructure, which had led to advances in the city. "I do hope the new mayor continues the investment into London’s infrastructure because it generates wealth for the city. That said, I do feel there needs to be a balance between spending on infrastructure and welfare - such as social housing."

Transport and security

Sam Robson, groups events director at The Appointment Group, said that London needed a mayor that was ‘pro-Europe and pro-business'. "I think we’ll see that in Sadiq. London is a truly cosmopolitan city and he represents that," she explained. "Overall I think the role of the London mayor is very important for the industry. I hope to see a renewed focus on transport improvements, particularly links from airports. We also need to invest in security to maintain our image as a safe city to visit if we are to keep attracting international groups."

Diversity

Michael Wyrley-Birch, COO EMEA of TRO, described London as a creative and diverse events centre.  "With the appointment of the new mayor we would hope that London will continue on this trajectory and beyond. Inclusivity and diversity are themes that have come through from the new mayor and these can only increase the richness of our capital." He added that he hoped that Khan’s focus on diversity would attract even more international companies to the city.

Cooper added that the results of the mayoral election could be an indicator of what was to come in the upcoming Brexit referendum. "Conservative candidate Zac Goldsmith ran a ‘fear-based’ rather than ‘policy-based’ campaign," he explained. "Londoners have reacted badly to this, choosing hope over fear. The pro-stay referendum campaign is also based on fear and I wonder if that will deter voters from choosing the ‘stay’ option." 

See more on the Brexit debate:

BREXIT: Will leaving the EU benefit the UK events industry? 

BREXIT: instability impact 

BREXIT: economic impact

• For more breaking news, in-depth features and case studiessign up to C&IT Magazine's daily Newstracker here

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Global travel trends revealed in Amex 2020 hotel predictions

Global travel trends revealed in Amex 2020 hotel predictions

Prices in 150 key cities facing travel buyers when budgeting for MICE programs, according to Amex GBT.

Royalton Grenada Resort to open March 2020

Royalton Grenada Resort to open March 2020

New resort and spa will be the largest on the Caribbean island of Grenada with 269 suites.

Northern Irish treasures: The best hotels, venues and activities

Northern Irish treasures: The best hotels, venues and activities

From bustling Belfast to the rugged shores of Ballintoy, Northern Ireland is full of iconic delights.

How mental health first aiders can spot workplace exhaustion

How mental health first aiders can spot workplace exhaustion

Awareness of the early signs of burnout can prevent problems further down the line, says Stress Matters' Laura Capell Abra.

Why China has become one of ICCA's top 10 destinations for meetings

Why China has become one of ICCA's top 10 destinations for meetings

Ahead of IBTM China, ICCA's Noor Ahmad Hamid says that the Chinese MICE industry is booming.

8 of the best hotels in Malaysia

8 of the best hotels in Malaysia

A selection of hotels in coastal Penang, the capital Kuala Lumpur and tropical Borneo.

Campfire conferences should replace hotels, buffets and PowerPoint

Campfire conferences should replace hotels, buffets and PowerPoint

Scrap the traditional conference and get delegates out in the wild for a memorable experience, says Top Banana's Emma Collins.

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

China's best and brightest entrepreneurs got an in-depth look at the Mercedes-Benz S-Class at the annual conference.

In pictures: The Biltmore, Mayfair to open in September

In pictures: The Biltmore, Mayfair to open in September

Following a multi-million-pound redevelopment, The Biltmore is set to become London's latest luxury hotel.

Activities and hotels in stylish Scandinavia

Activities and hotels in stylish Scandinavia

A look at what the capital cities of Sweden, Faroe Islands and Denmark have to offer.

LATEST JOBS