Invnt to work on General Motors brand

Agency Invnt has been assigned a number of projects this year for client General Motors (GM) and its automotive brands, including corporate events and car launches.

Its most recent work for GM, the Cadillac CT6 global media programme, took place last month (February) in Los Angeles. The two-day event included Cadillac-themed experiences at galleries, museums and fashion houses in downtown LA.

Guests also had the opportunity to complete a three-and-a-half-hour drive in a fleet of Cadillac CT6 vehicles.

US Invnt has been assigned a number of projects this year for client General Motors (GM) and its automotive brands, including corporate events and car launches.

More:

Agency inVNT appoints new managing director

Time Inc. takes over agency inVNT

inVNT takes on new strategic accounts manager

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