The appointment comes after a four-stage tender process, which started in August 2015. Müller chose Corporate Events, citing the agency’s 'creativity, technical innovation, in house capabilities and professionalism’ as the main factors in its decision.
Müller, which is an official partner to Team GB and Team Ireland for the Rio Olympics, requires Corporate Events to organise a number of events and internal engagement activations that reflect the ‘Olympic spirit’ in the run up to the athletic competition.
Tristan Norman, sales and marketing director at Corporate Events, said: "Corporate Events is delighted to be working with Müller to deliver a series of outstanding Olympic-themed brand activations and events, as well as creating inspiring content for its employees to ‘Bring on the Great’ in 2016.
"It was clear from the very first chemistry session that we shared the same company ethos and drives for excellence in whatever we do. We look forward to working with the Müller Team for many years to come."
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