Five agencies to watch in 2016: Venues and Events International

C&IT has chosen five agencies to watch in 2016, in different categories. Today the spotlight is on start-up company, Venues and Events International.

Anita Lowe of Venues and Events International
Anita Lowe of Venues and Events International

Why?

Since launching in March, Venues and Events International has amassed more than 30 clients, across a wide range of sectors. The agency has also built strategic partnerships with eight other organisations, in a bid to improve its creative offering. These include Zing Events, Creative Example, Ignite, iVent, ieLive and Best Parties Ever.

What do they say?

Founder and chief exectutive Anita Lowe said: "Since our launch we’ve been committed to building a boutique agency with a family spirit. We select the right people, who have the talent and experience that the industry needs. We really celebrate diversity.

"We’ve gained more than 30 clients in our first nine months, including Bupa, Wates and The Priory Group. We work across a range of sectors such as defence, finance, construction, automotive and healthcare. We have 16 full-time team members and an incredible bank of freelancers contributing to what we do."

What will 2016 bring?

According to Lowe, the plan for 2016 is to continue its focus on clients. "Clients come to us because they’re looking for that boutique, personalised agency. We want to make sure we’re getting under the skin of what they really need and understand every single element of what they’re looking for and what makes them tick.

"That doesn’t just mean working with event planners; we also speak with the marketing teams, the training providers and the procurement teams – it’s about getting the whole picture of the company. We want to make them feel like we’re an integral part of their strategy. By the end of 2016 we hope to have expanded our team to 20 and grown our turnover to £6m. 

More:

Five agencies to watch in 2016: Banks Sadler

Five agencies to watch in 2016: Chillisauce

Five Agencies to watch in 2016: The Appointment Group

Five agencies to watch in 2015: How did they fare?

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