Former TFI director launches new start-up Kindology

Former sales and marketing director at TFI Group, Michael Foreman, has launched new start-up Kindology, which promotes CSR objectives for the meetings industry.

Michael Foreman launches Kindology
Michael Foreman launches Kindology

Kindology is a new approach to helping meetings and events ‘go good’ within their host destinations and beyond. Through the new start-up, Foreman aims to help associations and corporate planners meet their CSR initiatives and put back into local communities and causes relevant to their own organisations through fundraising and community engagement.

Foreman developed Kindology with colleagues from the charity and creative sectors Lionel Salama, Michael Alloun, Michael Isaacs and Suki Gallagher. The concept was recently put to the test in an initiative with ECCO, the European Cancer Organisation, at is annual congress in Vienna.

Foreman has 20 years of experience in international meetings and events and is a former chair of ABPCO. Most recently, he held the role of sales and marketing director at TFI Group and is currently pursuing consulting opportunities.

Foreman said: "Kindology is a concept that I have been thinking about for a number of years and it is fantastic to see it come to fruition. I have been involved in international meetings for a long time and know that many associations and their members are passionate about their specialist areas and causes. This holds true too for corporates who can use their events to amplify their CSR objectives."

More:

State of the Industry 2015: Corporate groups underestimate value of CSR

IMEX America unveils new sustainability initiative

TFI Group aims to expand corporate sales under new CEO

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