The new showcase space has been introduced to offer event professionals the chance to experience event options before they choose what’s right for them.
As part of the kick-off night, more than 30 industry professionals attempted up to four GUINNESS WORLD RECORDS challenges. One of the teams successfully completed the rope challenge in a new record time of nine seconds.
Bluehat commercial director Ben Parkinson said: "The new London showcase space is something we wanted to offer our customers as an additional service from us to help them make the best decisions when choosing event options. Something that is often challenging with only a phone conversation, PDFs and web pages."
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