Ibtm world to stay in Barcelona

Reed Exhibitions has extended its partnership with Barcelona and Fira de Barcelona to keep ibtm world in the city for the 'foreseeable future'.

IBTM World will stay in Barcelona
IBTM World will stay in Barcelona

The trade show, formerly EIBTM, has developed significantly since its move to Barcelona in 2004, and now attracts more than 15,000 meetings professionals to the city each year, with an estimated economic impact of £42m.
 
Graeme Barnett, senior exhibition director, ibtm world said: "The commitment, collaboration and passion shown by the city and regional stakeholders to work with us to create and deliver a world-class experience in Barcelona have been, in itself, world-class. He added that all the partners had worked together to create ‘Team Barcelona’.

The director of external business for the Fira de Barcelona, Pere Camprubí, said the renewed contract proved that Barcelona and the Fira de Barcelona had the facilities and services to meet the demands of the busy show. "Ibtm’s decision to remain in Barcelona is good news not only for the institution but especially for Barcelona as the leading city in the field of business tourism and its international promotion."

More:

C&IT reveals magazine redesign at ibtm world

IBTM World kicks off in Barcelona today

60 seconds with... ibtm world's Graeme Barnett

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