The event will be sponsored by Gardners and will feature a keynote speech from Richard Osman, writer and presenter of BBC One quiz show Pointless. It has been held at the venue since 2007 and is expected to attract around 250 attendees.
Delegates including publishers, booksellers and authors will examine how bookshops are perceived and whether the time has come for consumers, the industry and the media to "Re-evaluate Books and Bookshops".
BA president Tim Walker will give an address reflecting on the developments in the publishing and book-selling worlds and updating attendees on the BA’s fight for high-street bookshops.
Features will include a bookshop branding workshop led by Damian Horner, marketing expert and brand development director of Hachette, and a conference supper sponsored by the Independent Alliance.
Last year's event featured a keynote address by comedian and writer David Mitchell.
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