The brands were originally within the ATP Event Experts division, but have been developed to meet the requirements of clients within the corporate and sporting sectors.
ATPI Corporate Events is now a dedicated brand for the corporate MICE and group travel sector. The new brand will create and deliver events through its global network of offices and offer expertise in the project management of incentive programmes, meetings, group travel and product launches.
ATPI Sports Events is a specialised brand for clients with operations in the sports market and will deliver a host of services including managing transport, accommodation and touring schedules for teams. It will also support event organisers managing travel for teams or associations, corporates and sponsors for major international sporting events including the Commonwealth Games, UEFA Champions League, Rugby World Cup 2015 and both Summer and Winter Olympic Games.
Peter Bost, head of global events for the ATPI Group, said: "As we have continued to grow and develop our offering it made sense to diversify our brands within our events business. Our clients, and especially those from the sporting world, have increasingly specific requirements and as a result we have developed two bespoke brands with a team of qualified experts to meet these and ensure that our events offer and expertise grows in line with our client’s needs and the market."
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