PATA picks New Zealand for inaugural Global Insights Conference

The first Pacific Asia Travel Association (PATA) Global Insights Conference is to be held at the SKYCITY Grand Hotel in Auckland, New Zealand, on 16 October.

Auckland skyline
Auckland skyline

Topics on the agenda include the rapid boom of digital technologies and its impact on managing further growth; retail and online payment systems and the consumer purchasing experience; and environmental and economic sustainability.

Mario Hardy, PATA CEO, said: "PATA understands the many changes happening within the industry, and this event will allow all stakeholders involved and affected by travel and tourism to gain valuable insights and knowledge into future trends. This is the perfect opportunity to break from traditional silo mentality and explore new ideas and concepts."

Chris Roberts, chief executive of Tourism Industry Association New Zealand (TIA) said the conference will offer a wealth of new information to the New Zealand industry. "New Zealand has a paucity of global market insight that tells us what’s happening elsewhere, especially in Asia and the Pacific. Our partnership with PATA to bring this conference to New Zealand is enabling access to this sort of information," he commented.

Formed in 1962, PATA has an international network of 39 worldwide chapters, all focused on developing Asia Pacific’s travel and tourism industry.

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