NEC Birmingham reports 43% growth in conference revenue

The National Exhibition Centre (NEC) Birmingham has reported record growth in 2014/15 with a 43% increase in year-on-year conference revenue.

The NEC has reported record growth in 2014/15
The NEC has reported record growth in 2014/15

The venue, which can host up to 5,000 delegates, also reported a 47% increase in revenue from larger experiential live events.

Adrian Evans, director of conference and live at the NEC, said: "We are absolutely staggered by the level of growth we achieved in 2014/15. Our biggest challenge has been to raise the profile of the NEC as a conference venue, but with 186,000 feet of covered space and 160 acres of hard standing ground we have the flexibility to host any kind of event, no matter what size. We have worked hard to ensure that our products and prices are in line with the demands of our clients and we are thrilled with the results."

Evans also stated that the opening of Resorts World at the NEC would play a key role in the success of the venue’s conference business. 

"Resorts World is set to make the NEC a 24/7 destination, which we are confident will make the NEC even more attractive to potential clients," said Evans. "This, coupled with the recent acquisition of the NEC Group by LDC makes it an exciting time for our venue and we are looking forward to the next chapter."

More:

LDC acquires NEC Group

NEC Group records rise in operating profit

NEC Group unveils training programme for events industry

• For more breaking news and in-depth features, sign up to C&IT Magazine's daily Newstracker here

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
License to chill: Follow in Bond's footsteps

License to chill: Follow in Bond's footsteps

With new details about the latest filming locations in Jamaica released, we look at some of 007's previous business trips.

There is an industry expectation for people to 'work for free' to get experience

There is an industry expectation for people to 'work for free' to get experience

A-List 2019: AOK Events' senior account manager Louise O'Keeffe.

Top 6 incentive travel destinations named by CR Worldwide

Top 6 incentive travel destinations named by CR Worldwide

Game of Thrones location, an island dubbed the new Ibiza and a landlocked land of gorillas have all been tipped by incentive experts.

'A lot of clients use agencies as bait to get cross quotes, which isn't a fair way of working'

'A lot of clients use agencies as bait to get cross quotes, which isn't a fair way of working'

A-List 2019: Stephen McIntosh, head of experiential at Audience.

How to use influencer marketing for B2B events

How to use influencer marketing for B2B events

There are five key things to consider if you want to use the medium to its full potential, says Mariska Kesteloo from Word of MICE.

Which European city has the most bars, cafes and restaurants?

Which European city has the most bars, cafes and restaurants?

Study reveals the top UK and European cities for those wanting to eat and drink their way round a destination.

Last chance for early-bird entries to C&IT Awards

Last chance for early-bird entries to C&IT Awards

The deadline to enter the C&IT Awards at the early-bird entry price is Thursday 13 June.

'I don't think event management degrees know enough about real-life events'

'I don't think event management degrees know enough about real-life events'

A-List 2019: Fiona Kelly, senior project manager, The Turner Agency.

Experience12 hires three new staff in account management

Experience12 hires three new staff in account management

Agency brings in two new account managers and an executive to boost the London-based team.

Voice-activated entertainment systems and first-class cabins with three beds

Voice-activated entertainment systems and first-class cabins with three beds

Case study: Hamburg hosted 20th edition of the Aircraft Interiors Expo in April, full of the latest aviation innovations.

LATEST JOBS