The deal with the 150-employee agency, which experienced 20% growth between 2013 and 2014, will strengthen CWT’s international meetings and events network.
Floyd Widener, senior vice president of CWT Meetings & Events Global, said that events are a major priority for brands. "This acquisition demonstrates CWT’s commitment to the market and positions us well for future growth. Clients of both companies will benefit from our strong creative culture, combined with consistent account management across the business."
Michel Dutertre, chairman of Ormès, who has been appointed to lead the integration of the two companies, said they shared a common vision. "Our size, areas of expertise and corporate values have naturally brought us together. The loyalty and trust which customers place in our team is our most valuable asset, and this, combined with the enthusiasm of our teams, is the best guarantee of success."
The organisation will continue to offer all areas of event creation, production and strategic meetings management, ranging from small meetings to large, high-value events.
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