Ashfield has delivered production and live event services to Bayer, which is a global enterprise with core competencies in the fields of healthcare, agriculture and high-tech materials, since 2012. It was also reappointed as the company’s sole provider for venue-finding services in 2014.
Stuart Walker, Bayer senior sourcing manager UK & Ireland, said: "We are pleased to announce the re-appointment of Ashfield Meetings & Events to deliver event production services. Ashfield Meetings & Events is one of our key suppliers, adding value to our event and communications activity by providing fit-for-purpose production strategies, creative content and message-delivery methods and we look forward to continuing our successful partnership with the team."
Luke Flett, global head of marketing for Ashfield Meetings & Events, added: "We are thrilled that Bayer has decided to re-appoint Ashfield. This is a result of a tremendous amount of hard work from our rapidly growing engagement team. They have developed relationships, consistently delivered to the highest service levels and demonstrated our insight and understanding of Bayer’s business - often beyond the meeting scope - to ensure that the reach and impact of the event is extended and drives change amongst the audience.
"The re-appointment means we are working with Bayer across event production and venue-finding services. We are finding it is more commonplace for clients to connect our different standalone services together in this way due to the efficiencies we can deliver."
• For more breaking news and in-depth features, sign up to C&IT Magazine's daily Newstracker here