Havas acquires French agency EGC & Associés

The Havas Group has acquired Paris-based agency EGC & Associés, strengthening its events expertise in the region.

Havas has strengthened its position in France
Havas has strengthened its position in France
EGC will become part of Havas Event, Havas Group's event agency in France.

The company, which was founded in 1988, reported gross margin of €1.5m (£1.07m) in 2014 and is staffed by a dozen people. It is best known for working with corporations and institutions to host large-scale educational and prevention events on key societal, environmental or public health issues.

Its president and CEO Julien Savino has been named as a partner at Havas and will head-up a new CSR and general-interest events department.

"Havas Event's client roster, the development prospects offered by the Havas Village, and the strength of the Havas network internationally were all key arguments for EGC & Associés in signing up to this merger," he said.

Yannick Bolloré, Havas CEO, said the acquisition opens up a new field of general-interest events for the agency.

"ECG & Associés is a unique agency in its field and I am delighted to welcome its teams to the Havas Group. Thanks to this acquisition, our event offer is strengthened with a citizen commitment expertise which will add a new dimension to our clients’ communications strategies," he commented.

More agency news:

Zibrant named Top Employer for Women

Agencies pledge support for Sustainable Events Summit 2015

Grass Roots expands Spanish footprint with Barcelona office

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