The company, which was founded in 1988, reported gross margin of €1.5m (£1.07m) in 2014 and is staffed by a dozen people. It is best known for working with corporations and institutions to host large-scale educational and prevention events on key societal, environmental or public health issues.
Its president and CEO Julien Savino has been named as a partner at Havas and will head-up a new CSR and general-interest events department.
"Havas Event's client roster, the development prospects offered by the Havas Village, and the strength of the Havas network internationally were all key arguments for EGC & Associés in signing up to this merger," he said.
Yannick Bolloré, Havas CEO, said the acquisition opens up a new field of general-interest events for the agency.
"ECG & Associés is a unique agency in its field and I am delighted to welcome its teams to the Havas Group. Thanks to this acquisition, our event offer is strengthened with a citizen commitment expertise which will add a new dimension to our clients’ communications strategies," he commented.
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