Bluehat revealed today that it has relocated the new division to its London headquarters in London Bridge.
Meanwhile, Lowe confirmed to C&IT she has created a new business in Swindon – Venues and Events International – taking on staff formerly employed by Bluehat following her departure.
Tim Shepley, CEO of Bluehat Group, said: "It was fun working with Anita Lowe in setting up the new division and we had hoped that she would join the board as a director and shareholder, but people change their minds and we respect that.
"As I understand it, Anita left Bluehat Group with a view to setting up a venue-finding company based near her home in Swindon and is looking to work with clients that she has built up a personal relationship with over the years.
"We genuinely wish her well with her new venture and hope to support her offering with our award-winning events solutions. We also welcome both Stephanie Warner and Jess Chesterton from the Swindon office who will relocate to our London Bridge HQ."
In addition to the relocation, Bluehat revealed it has expanded the Venues and Events division with three new appointments. Nathan Burnside joins the agency from Spectrum Events and will focus on developing venue relationships; Clare Murrell joins from Cliveden to work with agency accounts; and Hannah Evans joins from etc Venues to bolster the agency's corporate accounts.
Shepley added: "Bringing this service home within the core team will enable us to offer our clients a more integrated events service, which will allow them to benefit from an all-round event solution.
"The venue is just one element of a live event. It’s the creativity and ideas that produce the most engaging delegate experience and drives event value for clients. There’s no better way to achieving this than having our most creative people working together under the same roof and brainstorming client solutions face-to-face on a daily basis."
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