HGA doubles size of events team after series of account wins

Agency HGA Creative has won a series of accounts from brands including Travelodge Hotels, Nationwide Building Society and HSBC, and is celebrating with a rebrand and new website.

HGA has rebranded after exceeding new business targets
HGA has rebranded after exceeding new business targets

The Manchester-based agency has exceeded its new business targets by 50% ahead of its year-end in May.

The new wins have also allowed it to expand its live events team, which has doubled in size since the beginning of 2015.

Managing director Dan Laurence said: "We are incredibly proud of our team and the hard work they have put in to achieve these fantastic results. The rebrand is the culmination of months of hard work and represents an exciting moment in HGA’s journey. Our ethos of ‘Challenging The Ordinary’ sums up our approach since day one – to challenge convention and create extraordinary moments for our clients; ones their audiences will never forget.

"Fundamental to this is our commitment to provide unforgettably positive service at every point on the client journey. We are really excited to be taking the wraps off this and look forward to the positive impact our new proposition will have both on HGA and our clients."

The news comes after a series of expansion at HGA which saw the appointment of three new recruits in November and the promotion of Dan Laurence to MD in October. 

More agency news:

MotivAction renamed after purchase by MTravel Solutions

MCI Group merges with Coulter Companies

Maritz appoints drp as UK 'meetings experts'

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