The agency celebrated the end of year with a Christmas conference and party held in the Worcestershire head office. The studio complex was themed as ‘Santa’s’ workshop, where 23 behind-the-scenes interactive sessions were created for the 155-strong team to experience and view all the various departments successes and highlights from 2014.
CEO Dale Parmenter said: "2014 has been challenging and a very busy year – we made acquisitions, re-branded, launched new services, increased team numbers and invested in our facilities. It’s brilliant we’ve been able to achieve an increase in gross profit, despite a drop in turnover. We’ve been focusing on efficiencies and offering value, so our strategy has clearly worked."
DRP was also crowned Agency of the Year at the 2014 C&IT Excellence Awards in September after a record year in 2013.
The company recognised its top performers at the Christmas conference and party with its Brilliance Awards, with the Sainsbury’s account team winning the anything’s possible team of the year and Ryan Curtis winning the anything’s possible team member of the year and a trip to New York.
DRP will celebrate its 35th anniversary with a series of activities and launches throughout the year, including an ambitious CSR programme, culminating in a huge celebration event in June.