Ashfield appoints Jo Brook to board of directors

Ashfield Meetings & Events has appointed head of engagement Jo Brook to its board in the role of engagement director.

Jo Brook has been appointed to the board of directors at Ashfield Meetings & Events
Jo Brook has been appointed to the board of directors at Ashfield Meetings & Events

Brook has worked for Ashfield for more than 15 years in various roles in operations, account management and business development. She has worked as head of engagement since 2012, and since her appointment the team has grown from six to 21 full-time employees and seen a number of new business wins.

Brook said: "I am thrilled to take on the mantle of engagement director. With a number of new staff appointments over the past year and a number of new business wins to kick start 2015, it is an exciting time for the team.

"I am looking forward to leading further growth over the coming months and working closely with our agile consultancy resource Spark Thinking, which is aimed at enhancing the effectiveness of live events and communication strategies."

Global managing director at Ashfield Nicola Burns said she looked forward to the "continued growth" of the company’s engagement services under Brook’s leadership.

"Jo has been working closely with the management team to develop our engagement offering to a market-leading position," she said.

"As a result, our clients are now regularly utilising our tools, services and consultancy to deliver more effective messaging and create continuous conversations beyond set event dates."

In 2014, Ashfield increased staff numbers in the wake of new business wins and contract renewals, and relocated to support growth of the agency.

The company also launched its new partner brand, Spark Thinking, to offer a consultancy resource designed to enhance the effectiveness of Ashfield's live events and communication strategies with 'edgier, more interesting and exploratory options'.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
The future of event feedback

The future of event feedback

A look at how new technology is changing the nature of feedback for event planners.

SevenEvents hires new project manager

SevenEvents hires new project manager

Jade Davies joins from Touch Associates and her new role will include developing client relationships.

Cievents VP talks US market trends, challenges and opportunities

Cievents VP talks US market trends, challenges and opportunities

Alison Howlett, vice president of live events, talks about creating business opportunities, US trends and popular destinations.

Case study: PPA Festival at Tobacco Dock

Case study: PPA Festival at Tobacco Dock

The Professional Publishers Association held an education festival in May 2018 with guest speakers including politicians and actors.

New director and event coordinator for Pure

New director and event coordinator for Pure

Agency promotes client services director and hires event coordinator to strengthen the team.

Loganair to take over cancelled Flybmi routes

Loganair to take over cancelled Flybmi routes

Glasgow-based company Loganair has stepped in start flying five of Flybmi's routes from next month.

How to increase your sustainability credentials

How to increase your sustainability credentials

Sustainability can be achieved with simple actions, says Elizabeth Thomas from the International Corporate Governance Network.

London venues hosted 37% more events in 2018

London venues hosted 37% more events in 2018

Year-on-year increase from Unique Venues of London shows strong demand for events in the capital.

Why you should design human-centric experiences

Why you should design human-centric experiences

At EMEC19 in The Hague, Kim Myhre of MCI Experience gave an insightful talk on design-thinking in events.

New event producer for HGA

New event producer for HGA

Becky Jones-Williams has previously worked at Event Concept and will work for clients in a range of sectors.

LATEST JOBS