After forecasting turnover growth of 112% for 2014-15 following a record financial year, London-based agency Top Banana has more than a few proud moments to share from a year that saw it deliver events for a selection of major brands from Gucci to Bacardi.
"One of the proudest moments of 2014 for Top Banana was a standing ovation from 350 delegates at the end of a four day event in Lisbon, which we delivered from top to tail in five languages," said Nick Terry, managing director of the agency.
"Our funniest moment of 2014 was when the CEO of a large company, during an event we created for them, was on his knees, helping his team to break a world record. He then stood up, clearly in pain, and said ‘I wish someone told me I’d be doing this. I had a vasectomy two days ago.’ We were initially mortified but he went on to mention it in his closing speech which brought us and the house down."
The Manchester-based agency has had a whirlwind of a year with a string of account wins and a strong recruitment drive that is set to continue into the New Year. Tom Woodhead, marketing manager, Team Spirit, looks back on what he describes as a year of firsts for the agency.
"Some fun highlights for Team Spirit included a first on two fronts as event manager Alex Pugh featured in C&IT’s coveted A-List as one of the stars of the future in the events industry. The first time someone from Team Spirit has featured in the list, an incredibly proud moment for Alex and everyone at Team Spirit. In another first, we were proud to be listed in C&IT’s Top 50 Agencies in 2014."
It has been a landmark year for Chillisauce, with staff numbers reaching 100, resulting in the agency’s relocation to new offices in London Bridge.
Lauren Troughton, PR assistant, shared a few of the team’s best moments. "For our managing director, Kevin Dazely, the best moment was getting the opportunity to play alongside football legends including Dion Dublin and Darren Anderton for the agency’s Play With A Legend product launch."
Other memorable moments for the Chillisauce team included corporate account manager Kathie Atkins being pushed off a cliff into the sea by her boss (they were coasteering, apparently); Troughton eating live bugs at the Bear Gryll’s Survival Academy showcase; and head of corporate projects Jamie Diment convincing a poor Deloitte employee to do the ice bucket challenge in front of 800 people.
Ambitious growth plans, a rebrand and a hat-trick of wins at the C&IT Awards that included Agency of the Year capped off a successful 12 months for DRP. Managing director Dale Parmenter remembers the best bits.
"Our proudest moment this year would have to be winning the Agency of the Year Award at the C&IT Excellence Awards held in November and another great achievement was reaching the milestone of 150 team members.
"This coincided with our funniest moment – watching the entire team attempting to run a grand prix pit stop, complete with wheel and driver changes, at our summer conference held at Silverstone.
International expansion and a series of senior appointments including new CEO David Sharrock and former W&O managing director Andrew Gilkerson are just a few of the reasons why C&IT listed WRG as one of the top five agencies to watch in 2015. Senior project coordinator Ed Coupe and account executive Emily Walmsley recalled a few of their favourite moments from 2014.
"Earlier this year I was given the opportunity to return to Manchester Metropolitan University to give a talk about my time in the events industry since graduating two years ago," said Coupe.
"The experience for me, although somewhat nerve-wracking with 100 sets of eyes all peering down on you, was incredibly rewarding."
Walmsley added: "One of my unforgettable moments included when one of our client's senior leaders, supported and coached by the WRG team, came off stage with the biggest grin on his face after kick-starting their conference riding in on a bicycle."