Lanyon acquires GenieConnect

Corporate meetings, event and travel software company Lanyon has bought Berkshire-based mobile applications provider GenieConnect.

Lanyon acquires GenieConnect
Lanyon acquires GenieConnect

The acquisition means Lanyon’s customers will have access to mobile innovations such as multi-event apps, iBeacon, gamification, interactive maps, and social media walls.

The application will help event organisers better manage their events, understand their attendees with real-time analytics, and track on-site behaviours to help make smarter business decisions.

GeneiConnect is already integrated with many of Lanyon’s solutions and the two companies have previously collaborated on high-profile events.

David Bonnette, Lanyon CEO, said: "Leading companies are looking to consolidate their entire meetings, events and travel programs with one provider, and mobile is a key element. Until recently, all they had to choose from were disparate point solutions.

"Today they are looking for a suite of solutions to seamlessly manage everything from small meetings to group room block management to their largest annual conference. By adding GenieConnect’s cutting-edge mobile application to Lanyon’s Smart Events Cloud and RegOnline, we further expand the value we provide as the only enterprise-wide suite of solutions with advanced mobile capabilities."

Through GenieConnect, Lanyon’s global customers will have access to mobile innovations including multi-event apps, iBeacon, gamification, interactive maps, and social media walls.

Lanyon has been active in 2014, merging with Active Network Business Solutions in February and taking over group reservation technology provider Passkey in April.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Helicopters over Hawai'i - the best venues, hotels and activities

Helicopters over Hawai'i - the best venues, hotels and activities

A six-day account of aerial adventures across Kaua'i, O'ahu and Hawai'i in A Diary of a Delegate.

TRO appoints two experiential specialists

TRO appoints two experiential specialists

Agency welcomes Sulmaan Ahmad as head of strategy and Simon Patel as creative director.

'Push the boundaries - if someone says something can't be done, I'll find a solution'

'Push the boundaries - if someone says something can't be done, I'll find a solution'

A-List 2019: Matt Culverhouse, chief executive of TEN6 Creative.

In pictures: IMEX 2019

In pictures: IMEX 2019

The annual industry gathering took place from 21-23 May at Messe Frankfurt in Germany.

TEN6 Creative brings in new client services director

TEN6 Creative brings in new client services director

Oliver Morgan joins agency after 10 years with Gold Key Media and will be 'instrumental' to continued growth.

'To hear Michelle Obama say we'd done a great job and get a hug was incredible'

'To hear Michelle Obama say we'd done a great job and get a hug was incredible'

A-List 2019: Kylie Davies, account director & general manager, emc3.

Behind the glitz at award ceremonies

Behind the glitz at award ceremonies

UKSV's Neil Coombes takes us through the planning and setup process for the AA Hospitality Awards

First New York location for etc.venues

First New York location for etc.venues

Venue specialist also adds Chancery Lane location to its London portfolio, with both to open later this year.

Case study: Lenovo Connect

Case study: Lenovo Connect

The technology giant's two-day event for 450 guests took place in London, organised by Jack Morton Worldwide.

Two new recruits for Sleek Events

Two new recruits for Sleek Events

Agency also plans fundraising sports day this summer for its new charity partner Meeting Needs.

LATEST JOBS