Lanyon acquires GenieConnect

Corporate meetings, event and travel software company Lanyon has bought Berkshire-based mobile applications provider GenieConnect.

Lanyon acquires GenieConnect
Lanyon acquires GenieConnect

The acquisition means Lanyon’s customers will have access to mobile innovations such as multi-event apps, iBeacon, gamification, interactive maps, and social media walls.

The application will help event organisers better manage their events, understand their attendees with real-time analytics, and track on-site behaviours to help make smarter business decisions.

GeneiConnect is already integrated with many of Lanyon’s solutions and the two companies have previously collaborated on high-profile events.

David Bonnette, Lanyon CEO, said: "Leading companies are looking to consolidate their entire meetings, events and travel programs with one provider, and mobile is a key element. Until recently, all they had to choose from were disparate point solutions.

"Today they are looking for a suite of solutions to seamlessly manage everything from small meetings to group room block management to their largest annual conference. By adding GenieConnect’s cutting-edge mobile application to Lanyon’s Smart Events Cloud and RegOnline, we further expand the value we provide as the only enterprise-wide suite of solutions with advanced mobile capabilities."

Through GenieConnect, Lanyon’s global customers will have access to mobile innovations including multi-event apps, iBeacon, gamification, interactive maps, and social media walls.

Lanyon has been active in 2014, merging with Active Network Business Solutions in February and taking over group reservation technology provider Passkey in April.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
'We often see details brushed over - that's the sort of thing we take seriously'

'We often see details brushed over - that's the sort of thing we take seriously'

A-List 2019: Catherine Coulter, director of BeaconHouse Events.

Businesses routinely miss out on sales leads at trade events, research reveals

Businesses routinely miss out on sales leads at trade events, research reveals

Generic sales pitches, misspelt names and 'hard-sell' techniques are leading to lost revenue and business opportunities.

Most popular European cities for MICE bookings revealed

Most popular European cities for MICE bookings revealed

Tech company Aventri ranks cities' popularity for meetings and events based on bookings made through its venue sourcing platform.

'My MD gives me additional roles to help me learn, and experiences to develop my skills'

'My MD gives me additional roles to help me learn, and experiences to develop my skills'

A-List 2019: Anna Clarke is senior account executive at Ex Events.

Reinventing networking with 'brain dates' for attendees

Reinventing networking with 'brain dates' for attendees

Fundamental changes are needed to reorganise events around face-to-face connections rather than content, says agency director.

Live Union welcomes three new faces

Live Union welcomes three new faces

Marketing director, business development director and production manager all join the London-based team

No one should be expected to work for free and the same goes for speakers

No one should be expected to work for free and the same goes for speakers

It's unethical to expect speaking gigs to be unpaid, says Nick Gold, MD of Speakers Corner.

'I don't think I would have had the same opportunity and support in a bigger company'

'I don't think I would have had the same opportunity and support in a bigger company'

A-List 2019: Olivia Chilton, senior account executive at Clear Partners.

In pictures: Meet Dublin in London cruise

In pictures: Meet Dublin in London cruise

The Dublin Convention Bureau hosted its 10th anniversary 'Meet Dublin in London' on the Thames.

Kimpton Blythswood Square Hotel opens in Glasgow

Kimpton Blythswood Square Hotel opens in Glasgow

Luxury hotel has 113 rooms, a Bo & Birdy restaurant and bar and private roof garden with views of the city.

LATEST JOBS