Melbourne's MCEC posts record year for association events

Melbourne Convention and Exhibition Centre (MCEC) has hosted six of the world's largest health conferences within the last 12 months.

MCEC: record year of conferences
MCEC: record year of conferences

In the last 12 months, MCEC has hosted the World Diabetes Congress, the World Congress of Cardiology, the International Congress of the World Federation of Hemophilia, the International AIDS Conference and the International Gynecologic Cancer Society Meeting.

The six events combined have attracted more than 40,000 delegates and generated over AUS$209mln in economic impact for the state of Victoria.

The 2014 World Cancer Congress (WCC), a biennial event organised by the Union for International Cancer Control (UICC) and hosted by Cancer Council Australia, was held at the venue from 3-6 December.

MCEC welcomed WCC delegates and world-renowned speakers from more than 110 countries with a focus on cancer control, including prevention and screening, diagnosis and treatment, care and survivorship.The Congress was secured by the Melbourne Convention Bureau in 2010, with Club Melbourne Ambassador Professor David Hill AO playing a key role in the bid win.

Melbourne Convention Bureau chief executive Karen Bolinger said: "An event like the WCC requires a strong research base, strong government commitment to cancer control and the backing of the city to successfully deliver it. 

"We are delighted that Melbourne is playing host to the WCC, as events such as these create a legacy of lasting change and action which will be felt for many years to come."

MCEC chief executive Peter King said: "It's been an incredible year for international conferences and few venues have the capabilities to deliver six of the world’s largest health conferences.

"This success is a credit to the whole MCEC team. Looking ahead in 2015 we’ll continue our important ‘Team Melbourne’ partnership and major event strategy with MCB to deliver large international events to Melbourne, which includes the ongoing investment in our world-leading Club Melbourne Ambassador Program." 

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