The Mayor of London’s official promotional company is launching the ‘London for incentives Guest of Honour’ competition to complement the launch of an international consumer campaign to find London’s Official Guest of Honour.
Entrants must tell the London Convention Bureau about their ideal incentive programme to be in the chance of winning a weekend trip to London, including tickets to the Ceremony of the Keys, which is the historic locking up of the Tower of London, a weekend stay in a suite at one of London’s top hotels and a private polo masterclass at Coworth Park.
The winners will also enjoy a butler-serviced fine-dining experience for two in the Royal College of Physicians’ 17th-century Censors’ Room, with a menu inspired by dishes from one of the college’s rare recipe books. They will also receive a print of a 17th-century map of London from the college’s heritage collection as a memento.
The competition is being launched at EIBTM, which kicks off in Barcelona 2014 on 18 November. The trip will take place in February or March next year.