A two-and-a-half-hour flight took the group, which consists of a range of agencies including Zibrant, Corporate Innovations and The Black Tomato Agency, from Sydney to the Whitsunday Islands where they will be staying for two days before returning home.
The second leg of the trip began with a show around the stunning One&Only Hayman Island resort, which sits on the northernmost island of the Whitsundays and consists of guestrooms, suites, villas and penthouses, with its own private beach, spa and six restaurants.
A three-course seafood dinner was followed an impromptu wallaby safari.
Early on Thursday morning (6 November) the group was flown by helicopter out to the Great Barrier Reef for a snorkelling experience. After spotting turtles and nemos, the helicopters flew everyone to another island for Champagne and a spot of sunbathing.
The week-long fam trip has been organised by Ovation DMC and hosted by Tourism Australia, Emirates and Kerzner. The group returns tomorrow after a short visit to Brisbane.