The Maritz Global Meetings Network will consist of a variety of in-country partners including professional congress organisers (PCOs), meeting planning companies and destination management companies (DMCs) to enhance Maritz's capabilities in offering regional knowledge and cultural solutions to clients.
Alongside Ben Goedegebuure, who joined Maritz earlier this year from the SECC in Glasgow, Eduardo Chaillo and Ping He will also lead the new initiative.
Goedegebuure, global general manager of Europe, the Middle East and Africa, Maritz Travel Company, said: "Using an extensive network of in-country experts translates to collaborative, workable client programme. These hand-selected partners can help us create culturally responsive experiences by understanding clients’ needs and the way Maritz Travel Company operates.
"Our clients will benefit from scalable, global solutions informed with deep, regional knowledge provided by our reliable partners. The partnership approach provides a cost-effective way to help clients achieve exceptional global experiences."
Maritz Travel Company is currently seeking partners in the Asia Pacific region; Europe, the Middle East and Africa; and Latin America.