The Parker Instrumentation tour will travel across the UK, France, Turkey and Germany to showcase its motion and control technologies to existing and prospective oil and gas customers at their offices and at major trade shows.
"A combination of VIP events at client sites and attendance at major exhibitions mean that Parker can maximise its schedule and time on the road, ensuring high return on investment and minimal downtime," said Gemma Edney, account director at Event Marketing Solutions (EMS). "We will be providing hands-on expertise throughout the tour."
Parker Hannifin recently completed a tour of the Middle East with EMS, including events in UAE, Oman, Dubai and Abu Dhabi.
Charles Harris at Parker Hannifin added: "EMS continues to make it easy for us to take our technology solutions to our clients, enabling us to grow our business with both existing and new customers. Our tour of the Middle East earlier this year was a resounding success and we now look forward to re-engaging European markets with our offering."
The Parker Instrumentation tour started in 2006 and, since then, has toured 26 countries with 481 event days.
EMS has also managed roadshows for Ciena, Schlumberger, Dell, Samsung and IBM.