Paragon appoints former E.ON head of events

Paragon has appointed former E.ON head of sponsorship and events Phil Boas to the newly created role of director of brand engagement.

Paragon appoints former E.ON head of events
Paragon appoints former E.ON head of events

Boas spent more than three years at E.ON having also worked on brand and sponsorship events for Sony alongside the James Bond franchise and the UEFA Champions League, as well as working for Adidas as global brand and communications manager.

In his new role, Boas will work with Paragon’s clients to create engagement and content solutions.

Boas said: "This is a really exciting time for me to join the Paragon team as they have a great vision for the future of the agency and how this will benefit our clients.

"They already do some great work and I think my knowledge and insight as to how brands work and what they need will help us further improve how we create strategies that deliver."

In July, Paragon appointed Megan Collins to the role of head of marketing from competitors Keith Prowse.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
12 brand new US hotels opening in 2020

12 brand new US hotels opening in 2020

From festival-chic Coachella to foodie-heaven Chicago, Visit The USA picked out the 12 most exciting places to stay next year.

The simple secret behind creating 'magical' events

The simple secret behind creating 'magical' events

APAC industry leaders share some of the best and most memorable moments they have created at events.

In pictures: C&IT Incentives Retreat 2019

In pictures: C&IT Incentives Retreat 2019

Event planners, venues and destinations joined C&IT for two-days of activities, sessions and meetings at Chewton Glen Hotel & Spa.

Top 3 reasons corporates work with agencies

Top 3 reasons corporates work with agencies

From finding specialist skills to gaining new perspectives, corporate event planners share the top reasons they work with agencies.

Dear C&IT: 'We all need to cut down on food waste'

Dear C&IT: 'We all need to cut down on food waste'

Julia Charles Event Management managing director says planners need to do more to fight food waste at events.

Case study: DHL's employee of the year event in San Francisco

Case study: DHL's employee of the year event in San Francisco

Part five of our State of the Industry: Corporate Report is an in-depth look at DHL's big three-day event for its staff.

5 hotels for inspiring incentives in Italy

5 hotels for inspiring incentives in Italy

Our pick of elegant Italian getaways for exciting activities, captivating cuisine and stunning scenery.

UK businesses spending 22% more on incentive travel

UK businesses spending 22% more on incentive travel

Research also finds increased investment in employee experiences worldwide, in response to concerns for wellbeing.

How to use live events to revitalise a brand

How to use live events to revitalise a brand

Any product can be given a new lease of life with the right kind of event, says UKSV's Neil Coombes.

Popular and emerging destinations for corporate events

Popular and emerging destinations for corporate events

Part four of the State of the Industry: Corporate Report asks which cities are favoured by event planners.

LATEST JOBS