Paragon appoints former E.ON head of events

Paragon has appointed former E.ON head of sponsorship and events Phil Boas to the newly created role of director of brand engagement.

Paragon appoints former E.ON head of events
Paragon appoints former E.ON head of events

Boas spent more than three years at E.ON having also worked on brand and sponsorship events for Sony alongside the James Bond franchise and the UEFA Champions League, as well as working for Adidas as global brand and communications manager.

In his new role, Boas will work with Paragon’s clients to create engagement and content solutions.

Boas said: "This is a really exciting time for me to join the Paragon team as they have a great vision for the future of the agency and how this will benefit our clients.

"They already do some great work and I think my knowledge and insight as to how brands work and what they need will help us further improve how we create strategies that deliver."

In July, Paragon appointed Megan Collins to the role of head of marketing from competitors Keith Prowse.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Brisbane lands Flight Centre's Global Gathering

Brisbane lands Flight Centre's Global Gathering

Brisbane has been selected to host one of the world's largest travel industry conferences, bringing a (AUD) $7 million economic boost.

Expert reveals UK's top 7 steam railway journeys

Expert reveals UK's top 7 steam railway journeys

Vintage trains in Scotland, England and Wales all make the list, offering groups a quirky and luxurious way to travel.

10 destinations to reach without flying

10 destinations to reach without flying

A list of places that can be reached using greener alternatives to air travel.

Business traveller habits revealed in new research

Business traveller habits revealed in new research

Smartphones are having a significant impact on business travel, according to a CWT poll.

The rise of the 'super incentive'

The rise of the 'super incentive'

In a crowded market, a new level of incentive trip can make you stand out from the crowd, says TAG's Sam Robson.

'Stress and burnout' are challenges we need to tackle

'Stress and burnout' are challenges we need to tackle

Event Concept's Jo Higgs explains why looking after your people is so important and how training mental health first-aiders could help.

Case study: Leon Winter Award Celebration

Case study: Leon Winter Award Celebration

The event at Hawker House in London tied in perfectly with the fast-food chain's innovative approach.

Events budgets rose in second-quarter, says Bellwether Report

Events budgets rose in second-quarter, says Bellwether Report

While wider marketing budgets flatlined in the second quarter of 2019, events bucked the trend.

Seven Events welcomes two new faces

Seven Events welcomes two new faces

Agency brings in client development manager and event executive to London and Birmingham offices.

How sustainable do UK delegates want to be?

How sustainable do UK delegates want to be?

Survey reveals how concerned Brits really are about their environmental impact when travelling overseas.

LATEST JOBS