Grass Roots appoints strategic partnerships director

Grass Roots has appointed Clare Goodrham to the position of strategic partnerships director.

Grass Roots appoints strategic partnerships director
Grass Roots appoints strategic partnerships director

Goodrham joins Grass Roots ahead of the launch of a new care e-marketplace product, breeze-e, which has been developed in partnership with Northamptonshire County Council and e-procurement company, cloudBuy.

Goodrham will be responsible for the implementation of the breeze-e product into various new markets, as well as joint ventures and tactical sales activities within the company.

Joining Grass Roots from parenting club Bounty UK, where she was UK general manager, Goodrham was also an account director at Cornerstone Corporate Events.

John Bunting, chief commercial officer, The Grass Roots Group, said: "Clare will play a vital role in the development, launch and national rollout of this important product."

In July, Grass Roots Meetings and Events won a venue-finding contract for Barclays on a three-year term.

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