The Event Supplier and Services Association (ESSA) has also partnered with International Confex, which will take place at Olympia London on 18-19 February 2015.
The event will also be co-located with the Event Production Show.
Event director Liz Agostini said: "International Confex has always been at the heart of the meetings and events industry. Working alongside these key associations is essential and we are delighted to have their support.
"These agreements mean that ISES and HBAA will bring exceptional content to the programme, while Confex provides an outstanding marketing platform for each association and its membership."
HBAA Chairman Chris Parnham said: "This partnership will ensure that the HBAA will remain at the forefront of the industry. We are going to support them in attracting more venues to the exhibition and look forward to meeting senior corporate buyers."