In Pictures: Network Rail Partnership Awards 2014

Network Rail events manager Rebecca Harmer talks about projection mapping and the challenges of delivering an awards ceremony for 450 suppliers at the Park Plaza Riverbank in London this week.

Network Rail's Rebecca Harmer
Network Rail's Rebecca Harmer

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Network Rail's sixth Partnership Awards aim to recognise, reward and share best practice across the industry and this year it used projection mapping for the first time.

Rebecca Harmer, Network Rail senior events manager, told C&IT: "The opening animation sting was extremely content and fact heavy, however this was brought to life with the projection mapping effect and made for engaging viewing – the opening sting even got a round of applause and guests were asking to see it again. Always keen to re-use assets, we are now looking at how we can use this again for internal briefings. 

"This was the first time we have worked with Glasgows who became one of Network Rail’s approved suppliers under the tender process last year. We were extremely impressed with Glasgows' out of the box projection mapping stage set during the pitching process and could not be happier with the finished result."

Challenges

Harmer continued: "The Partnership awards is one of the largest and most high profile events we run. The audience is predominantly male, made up of senior management who attend a large number of these types of events throughout the year – our job is to keep things fresh and engaging while delivering what can sometimes be quite dry messaging.

"On top of this, we are always extremely conscious of cost and what perception that sends out to the industry and the wider media, every spend needs to be fully justifiable.

"As a safety critical company, we have blanket rules for all staff, contractors and any organisation working with us. These rules apply to the staff in high vis on the track right up to the Exec board level, from construction suppliers to our event management companies."

The event has previously been held at locations such as the Natural History Museum, Duxford Imperial War Museum and the Westminster Park Plaza.

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