Zurich Tourism's Convention Bureau focuses on UK market

Zurich Tourism's Convention Bureau is targeting the UK market with a range of marketing activities in the UK, its second biggest C&I market after Switzerland.

The Bureau has already held a number of events this year aimed at the UK market, including meetings with its hotel partners, Zurich Marriott and Radisson Blu and an event in London.

Client visits with partners in the UK are planned for the near future. According to the Zurich Convention Bureau, Zurich is and remains an attractive destination. Interest in exciting incentive options has increased in recent years, it says, with local event agencies foreseeing a rise in the volume of inquiries relating to Zurich.  

Visit C&IT's Zurich Destination Guide here

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