Speaking at the opening ceremony, Ray Bloom, chairman of Imex, said: "Imex 2014 is our biggest show ever. We have more than 64 new exhibitors and growth, at this time, is very significant."
The annual trade show for the international meetings, events and incentive travel industry is welcoming 20 new hosted buyer groups this year, the majority of which represent the long-haul market.
On the exhibitor side, 64 new stands join the line up of 3,500 exhibiting companies on the show floor, while over a third of previous exhibitors have increased the size of their stands on 2013. One of the biggest increases has been in technology exhibitors, which has seen a 20% rise on last year.
This year’s education programme is 25% bigger, with more than 200 workshops, seminars and 'campfires' being delivered by 132 speakers and industry experts.
Imex held several pre-show events yesterday, including Exclusively Corporate @IMEX education and networking event, which welcomed more than 80 senior executives and meeting buyers from the corporate sector, which brings a joint annual meetings and events buying power of £107m to the show.
Site Night Europe at Imex 2014 also took place last night, at the InterContinental Frankfurt hotel, attended by more than 400 industry professionals.
In addition, more than 300 association meeting planners took part in yesterday’s annual Imex Association Day.