Destination Guide: Scotland

Aberdeen event generates £53.9m for region

Aberdeen Exhibition and Conference Centre (AECC) has revealed that the economic impact generated by its largest event, Offshore Europe (OE), in 2013 was £53.9m, much higher than previously reported.

Offshore Europe generated £53.9m economic impact for Aberdeen region in 2013
Offshore Europe generated £53.9m economic impact for Aberdeen region in 2013

OE is the Eastern hemisphere’s largest oil production and exploration event, and in 2013 celebrated 40 years by staging the biggest and best conference and exhibition to date, attracting a record 63,000 people across four days in September.

Brian Horsburgh, AECC managing director, said the economic impact generated was much higher than the £35m reported for the 2009 event as a result of using a a methodology developed by AIPC (the International Association of Convention Centres), which aims to standardise these calculations globally.

Horsburgh added: "In addition, this research has identified significant opportunities to drive the economic impact further by working with other key stakeholders in the region. This includes leveraging leisure tourism through encouraging pre- or post-event stays, as well as return incentives from business tourism events such as Offshore Europe."

Vasyl Zhygalo, senior exhibition director for Reed Exhibitions, commented: "The Offshore Europe Partnership is delighted with these findings, which confirm the positive impact of our event on Aberdeen and the region. We are already making good progress with preparations for SPE Offshore Europe 2015 and we are also excited about the plans for the new AECC venue. The larger, upgraded facilities will help us attract more exhibitors and visitors in the future, which in turn will further benefit the local economy."

Read C&IT's latest feature and recent news on Aberdeen

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Global travel trends revealed in Amex 2020 hotel predictions

Global travel trends revealed in Amex 2020 hotel predictions

Prices in 150 key cities facing travel buyers when budgeting for MICE programs, according to Amex GBT.

Royalton Grenada Resort to open March 2020

Royalton Grenada Resort to open March 2020

New resort and spa will be the largest on the Caribbean island of Grenada with 269 suites.

Northern Irish treasures: The best hotels, venues and activities

Northern Irish treasures: The best hotels, venues and activities

From bustling Belfast to the rugged shores of Ballintoy, Northern Ireland is full of iconic delights.

How mental health first aiders can spot workplace exhaustion

How mental health first aiders can spot workplace exhaustion

Awareness of the early signs of burnout can prevent problems further down the line, says Stress Matters' Laura Capell Abra.

Why China has become one of ICCA's top 10 destinations for meetings

Why China has become one of ICCA's top 10 destinations for meetings

Ahead of IBTM China, ICCA's Noor Ahmad Hamid says that the Chinese MICE industry is booming.

8 of the best hotels in Malaysia

8 of the best hotels in Malaysia

A selection of hotels in coastal Penang, the capital Kuala Lumpur and tropical Borneo.

Campfire conferences should replace hotels, buffets and PowerPoint

Campfire conferences should replace hotels, buffets and PowerPoint

Scrap the traditional conference and get delegates out in the wild for a memorable experience, says Top Banana's Emma Collins.

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

China's best and brightest entrepreneurs got an in-depth look at the Mercedes-Benz S-Class at the annual conference.

In pictures: The Biltmore, Mayfair to open in September

In pictures: The Biltmore, Mayfair to open in September

Following a multi-million-pound redevelopment, The Biltmore is set to become London's latest luxury hotel.

Activities and hotels in stylish Scandinavia

Activities and hotels in stylish Scandinavia

A look at what the capital cities of Sweden, Faroe Islands and Denmark have to offer.

LATEST JOBS