Smyle appointed to UKTI task force

Smyle has been chosen to join a UK Trade & Investment (UKTI) task force of the top 100 creative SMEs, with the chance to win £500m of overseas business.

Smyle appointed to UKTI task force
Smyle appointed to UKTI task force

The government initiative is part of a plan to get 100,000 more UK businesses exporting.

Smyle, headed up by Rick Stainton (pictured), along with each company in the task force, will have its own international expansion plan and will participate in at least two overseas visits to target high-value projects in the next three years..

Each company will receive training, support and networking opportunities and will work with International Trade Advisers to identify projects that the business is most qualified to bid for.

Business secretary Vince Cable said: "The growing appetite for British design offers many opportunities for innovative firms of all sizes to boost their overseas trade and attract new investment. Collectively, the creative industries already generate more than £36 billion a year for the UK economy – £70,000 every minute – and employ 1.5 million people.

"From airport interiors to ground-breaking medical devices and design exhibitions, the creative industries account for around £1 in every £10 of the UK’s exports and are crucial to building a stronger economy. With new support from UK Trade & Investment, we want to help creative SMEs access more high-value supply chain opportunities across the globe."

Smyle’s creative director Matthew Margetson said: "Britain has the right environment to breed world-class creative companies with its mix of ambitious clients who are passionate about differentiating their brands and creating meaningful experiences.

"The competition between creative agencies drives new ideas and fosters highly talented teams. The live experience sector is no different and results in us having world-class live experience agencies to export. Add to this the exciting prospect of the emerging markets and global companies needing joined up campaigns, then this initiative comes at a fantastic time, riding on a wave of great British brands."

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