Destination Guide: Ireland

Business events key to Dublin tourism growth

Events, including those with a business, sporting and cultural theme, and business tourism have been identified as two of five sectors that offer the best potential for significant tourism growth in Dublin and the best return on investment.

This is according to a Destination Dublin – A Collective Strategy for Growth to 2020, a report developed by the Grow Dublin Taskforce – representing tourism and business interests in the city – which was launched at the end of last month.  

The report, while emphasising that tourism is important to Dublin in terms of revenue and jobs, finds that the capital is underperforming and has slipped behind its main city competitors in Europe.   

Failte Ireland chief executive Shaun Quinn said: "The success of Dublin as a tourism destination will be dependent on tourism operators, sports, arts and culture interests and the wider business community working closely together as never before."  

The other sectors identified by the Taskforce as key to tourism growth include ‘social energisers’ – young couples and adult groups looking for excitement and new experiences; ‘culturally curious’ – mostly older couples or solo travellers with time and money to spend; and cruise tourism, those who come to Dublin as part of a European cruise.  

Visit C&IT’s Ireland Destination Guide here

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Deadline this week for entries to C&IT Awards

Deadline this week for entries to C&IT Awards

The deadline to enter the C&IT Awards is 11.59pm on Thursday 27 June, so get your submissions in!

'If agencies paid more attention to training they would have a higher retention rate'

'If agencies paid more attention to training they would have a higher retention rate'

A-List 2019: Sam Ward, lead projects & event manager, Brandfuel.

In pictures: The first ever C&IT Summit

In pictures: The first ever C&IT Summit

London's Congress Centre hosted an industry gathering featuring panel debates, networking and virtual reality.

Winners of Best Places to Work 2019 revealed

Winners of Best Places to Work 2019 revealed

Best Places to Work award winners and top 20 agencies announced at C&IT Summit drinks reception in central London.

The Hague: A global innovation and events hub

Driving innovation is a key theme for many business events and conferences, and brands looking for a destination with an open-minded and entrepreneurial spirit to amplify that message should head to The Hague.

'The industry is so wasteful, it's a shame'

'The industry is so wasteful, it's a shame'

A-List 2019: Smyle's production manager Nick Thomas.

48 hours in... Wales

48 hours in... Wales

Two days of meetings and activities in wonderful Wales, from Chateau Rhianfa to gorge-walking.

TfL appoints WRG to run events on London's Car Free Day

TfL appoints WRG to run events on London's Car Free Day

Agency will manage creative programming of day in September and provide full event management support.

'Surround yourself with collaborative and 'can-do' people you can rely on'

'Surround yourself with collaborative and 'can-do' people you can rely on'

A-List 2019: Adam Stanley, commercial director at Event Concept.

Why the future of events is sustainable

Why the future of events is sustainable

Producing sustainable events gives you a competitive advantage, says Matthias Schultze of the German Convention Bureau.

LATEST JOBS