Reed Travel Exhibitions (RTE) has confirmed that Sallie Coventry will be appointed as the new portfolio director for the IBTM events portfolio, including EIBTM.
The move follows the recent announcement regarding the promotion of Craig Moyes as head of the newly structured Leisure Portfolio.
Richard Mortimore, chief executive (UK), Reed Travel Exhibitions commented: "We are delighted that Sallie has accepted this position and we are confident that her broad range of expertise will ensure she excels in the role which encompasses multiple shows in a highly competitive, global industry segment.
"Prior to joining Reed Travel Exhibitions, Sallie was managing director of W&O where she successfully oversaw double digit growth of her key accounts over three consecutive years and was responsible for building and developing a team of highly skilled event professionals to service client needs."
Coventry added: "I'm very excited to be joining the Reed team and to have the opportunity to build on the great success of the portfolio. The IBTM shows are well respected in the industry and I take this heritage very seriously. I intend to maintain this legacy, whilst bringing a fresh perspective from my experience as a buyer, as well as to drive customer service and innovation continuously forward."