Plans to bring the New York-based Gansevoort Hotel Group to London have been given the go-ahead, with a 2015 opening in the pipeline.
Founder of the hotel group, Michael Achenbaum, will proceed with plans to bring a new property to Curtain Road in Shoreditch, London.
The hotel will feature 120 rooms, including seven suites and more than 550m2 of dedicated meeting and event space.
The development is estimated to reach costs of around £60m with work beginning in spring next year.
Machenbaum said: "I’m always seeking to expand my portfolio in emerging neighbourhoods that have a vibrant social life where businesses can grow and flourish. Shoreditch aligns brilliantly with our vision for this project and we’re thrilled to break ground during such an exciting time for the neighbourhood."
The hotel will feature trademarks of the Gansevoort Hotel Group brand including a rooftop pool. Local art will also be a prominent feature throughout the property.
Gansevoort Hotel Group has two hotels in New York, as well as resorts in the Caribbean.