London experiences 2013 Christmas party boom

A London City Selection survey has reported a 45% increase in Christmas parties in the capital in what was a successful 2013 for London-based events.

Christmas Parties on the rise across London in 2013
Christmas Parties on the rise across London in 2013

Festive celebrations for businesses in London have taken off this winter, with a 45% increase in Christmas party bookings compared to 2012.

The poll was carried out by the London City Selection, which is a group of the capital’s most acclaimed venues including The Barbican, Searcy’s at The Gherkin and the Museum of London.

The survey revealed that 2013 as a whole was a successful year for events in the city of London with 75% of the participating venues reporting an increase in bookings.

The survey also found that short lead times for events have become increasingly more common, with 60% of the venues reporting a decrease in lead times when compared to the previous year.

London City Selection chair Diane Waldron said: "The shorter lead times continue to be a feature, meaning that as venues we must be more responsive and flexible to deal with a very fast-moving events market."

30% of those who took part in the survey saw an increase in business from the IT and Technology business, with a reported 24% reporting an increase in business from the financial sector.

"2013 has clearly been a successful year for meetings and events in the City of London and we are delighted that our members are benefitting from this more buoyant market."

The poll was carried out during November amongst London City Selection members with responses from 20 London venues in total.

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