Adding Value sales surge 30% in record year

Agency Adding Value has appointed DBMT's Sally Yates, following a record year for event sales.

Sally Yates has joined Adding Value from DBMT
Sally Yates has joined Adding Value from DBMT

Adding Value's event sales have risen by 30% year-on-year in 2013 and turnover has reached £5.3m.

The agency has also appointed former DBMT staffer and C&IT A Lister Sally Yates as a project manager to work on key accounts, including Kaspersky and Peugeot. Yates left DBMT in November, following a restructure of the agency's events division

Last week, Adding Value announced that P&MM's Chris Clarke is to join the agency in the New Year

Randle Stonier, chief executive of Adding Value, said: "Growth and a relocation are on the agenda for 2014. Our focus is to grow our three core disciplines: digital and social, events and experiential, and marcoms."

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