Parliament hosts reception to welcome 2014's International Festival for Business

An All Party Parliamentary Group (APPG) held an event this week to raise awareness of the International Festival for Business (IFB), which takes place next year in Liverpool.

Cameron has backed the International Festival for Business 2014
Cameron has backed the International Festival for Business 2014

The reception took place in Westminster on Monday night (25 November), hosted by the APPG for Trade & Investment, and drove home the role that the IFB will play in promoting UK business overseas.

The UKTI-partnered festival has received government backing, including from prime minister David Cameron, who last week welcomed a delegaton of business luminaries and IFB organisers to Downing Street.

This week's APPG event, hosted by MP Margot James, saw IFB ambassadors including co-founder and chief operating officer Sarah Wood outline how the 50-day festival would boost the economy and attract investment. The festival is expected to generate a minimum £100m of investment in to the UK and increase overseas business opportunities.

Wood said: "Next year's festival will provide a much-needed opportunity for global businesses and entrepreneurs to connect and collaborate with one another.

"We knew from day one that one day we wanted to be a global company, but we didn't go as fast or as far at the speed we wanted.

"It's wonderful to see support from government and such high-profile groups – instilling confidence and belief in SMEs is critical to performing on the international stage."

The APPG's James added: "I am delighted to be hosting this reception in support of the UK's first International Festival for Business.

"A lot of people in this room have done great things to help push British exports, which the government hopes to double by 2020 – they are doing so much to help businesses that we don't just expect to reach this target, but smash it."

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
In pictures: The Mayfair Townhouse to open September 2020

In pictures: The Mayfair Townhouse to open September 2020

Iconic Luxury Hotels' new London property will have 172 rooms, a bar, a private gym and event spaces.

Incentive review: An action-packed countryside weekend at Gleneagles

Incentive review: An action-packed countryside weekend at Gleneagles

A luxury Scottish escape with whiskey tastings and outdoor activities including clay-pigeon shooting and archery.

DRPG acquires London agency Firehouse

DRPG acquires London agency Firehouse

Global agency’s acquisition of communications specialists Firehouse continues its recent growth.

C&IT redesigns magazine and website

C&IT redesigns magazine and website

Same great content but now with even more essential insight for event planners, says editor Calum Di Lieto.

‘At 11am we had nothing - by 7pm guests were walking into an awards ceremony’

‘At 11am we had nothing - by 7pm guests were walking into an awards ceremony’

Dan Broadberry discusses being on the 2019 A-List and how a ‘catastrophic’ storm may have helped him get there.

Exclusive: GPJ comments on Mobile World Congress coronavirus cancellation

Exclusive: GPJ comments on Mobile World Congress coronavirus cancellation

MWC in Barcelona will not go ahead, as one senior agency planner says brands took action after consulting chief medical officers.

Noisettes vocalist stars at Americana Music Association UK Awards

Noisettes vocalist stars at Americana Music Association UK Awards

London’s Troxy hosted the ceremony for 1,500 guests, featuring performances from special guests including Shingai Shoniwa.

Avantgarde London boosts senior leadership team

Avantgarde London boosts senior leadership team

Head of client services and operations director are promoted by the agency as it continues to grow.

What does the future of experiential events look like?

What does the future of experiential events look like?

Planning luxury experiential events needs to feel authentic, says Adam Blackwood of Private Drama Events.

How to treat your events like a start-up

How to treat your events like a start-up

Beta-test, prototype and iterate as you would for a tech product, says Set Creative’s Harry Osborne.

LATEST JOBS