'Low-cost business class' among trend predictions unveiled at WTM

No-frills business travel is set to spread, according to the majority of senior travel and tourism executives polled for the fourth World Travel Market (WTM) industry report.

Speed networking event at World Travel Market 2013
Speed networking event at World Travel Market 2013
The survey of 1,277 executives attending WTM, a four-day business-to-business conference for the travel and tourism industry which got underway at Excel London today (4 November), reveals 87% believe the hybrid model of ‘low-cost business class’ travel pioneered by Middle Eastern budget carriers such as Jazeera Airways and Flydubai will spread around the world.

Nearly half of the industry bosses surveyed believe London’s position as a leading global business and tourism hub is under threat as rival airports, such as Istanbul and Dubai, are rising in importance globally.

Just over half think London and the South East need extra runway capacity, with the favoured option being a third runway at Heathrow.

Now in its 34th year, WTM, which is owned by Reed Exhibitions, is expected to attract almost 48,000 delegates.

Today’s line-up includes a Captain of Industry lunch with Sir Stuart Rose. BBC journalist Stephen Sackur will interview the former chief executive and chairman of Marks & Spencer at an invitation-only event.

The day started with a speed networking session for buyers’ club members and exhibitors.

 

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