The event was styled by Evolve Events and brought together over 800 guests to a celebrity packed party that drew its inspiration from the evening’s headline sponsor.
Arabic architecture featured prominently through specially commissioned light boxes and mirrored pillars. Low sofas were dressed with plump cushions in muted hues of aquamarine, rose and rich creams. Tealights, mirrors and floating flowers lent to the atmosphere to evoke Dubai’s opulent lifestyle.
A pink carpet welcomed the world's top two seeds Maria Sharapova and Serena Williams and the UK’s leading female talent including Laura Robson and Heather Watson.
Celebrities including Bianca Jagger, Sascha Bailey and Keisha Buchanan also flocked to the Roof Gardens to mingle with the tennis A-listers.
Gary Peters, managing director of Evolve Events, said: "It’s a privilege to be working on this event which really hails the start of the summer sporting season. There is no better place for an alfresco event than the Kensington Roof Gardens and we wish all the players good luck over the next fortnight."