Smyle has announced a 30% increase in staff in the last six months, bringing the total head count to 35 full-time employees.
Poole is the agency's latest recruit, who has previously worked for George P. Johnson, Olive 360 (now BSI Event Management), Impulse and PwC.
In her role, Poole will support clients with a range of services including venue sourcing, delegate and guest management through to leading complex logistics for events both in the UK and overseas.
Dominic Thomas-Smith, Smyle events director said: "Over the last 24 months, we have been fortunate to have worked on a number of large logistics focused events. Bringing Sarah in to head this department provides us with some real focus in this space and provides our clients with a dedicated and experienced resource.
"Sarah has a huge range of experience from implementing new processes to complex logistical delivery and we look forward to drawing on her knowledge and expertise to help ensure our delivery to clients is impeccable in all areas of event logistics.
"Sarah joins an ever increasing Smyle team – a combination of client retention, account management and new business wins has seen our team increase by more than 30% in the last six months.
"We now have 35 full-time employees offering a combination of services including event and project management, event logistics, technical production, scenic design and construction, graphic and digital design, digital and online services, video production and animation and content creation."
Smyle works with a range of clients including Citroen and Peugot.