Since joining the agency in 2006, Tracey has led the Ignite team on UK and global campaigns for clients including Barclays, Barclays Premier League, The FA and Vodafone.
Meanwhile, Lovegrove brings twelve years of experience of working in the experiential sector and will head up the account team for Tesco. His remit will include supporting Ignite’s strategic and planning client services.
Lovegrove was previously a senior account director at RPM, where he worked with brands including E.ON, Diageo and Sky as well as leading the experiential launch of Sky 3D in 2010. His CV also includes stints at Circle IMC and F2F Marketing.
Whilst Woodridge takes on the newly created role of staffing manager working alongside Ignite’s account teams to coordinate staffing requirements for every client and brand event.
Woodridge has worked on several projects at Ignite since joining in 2008, including Vodafone VIP music festivals, NBA House and the Barclays Premier League Trophy Tour.
Saville said: "As Ignite grows and we continue to create effective and memorable brand experiences for our diverse range of clients, we of course need to expand our team. Simon was the natural choice to oversee the management of all account management whilst Tom comes on board with a wealth of experience in the field and will be invaluable as we continue developing our strategic offering.
"Lance has a proven track record on previous Ignite campaigns and he knows the intricacies of each brand and its work with Ignite. By rolling that understanding out across all our work, we know we’ve got one of the vital elements of success – quality events staff – covered off."