Ignite appoints head of digital to work on Sky and Vodafone accounts

Ignite has appointed Rich Wilson in the newly created role of head of digital, with responsibility for clients including Vodafone, NBA and Sky.

Ignite appoints head of digital to work on Sky and Vodafone accounts
Ignite appoints head of digital to work on Sky and Vodafone accounts

Wilson will be responsible for overseeing all of the agency’s digital output, from strategy to creative and production. He will drive Ignite's digital offering to new and current clients, including Sky, NBA and Vodafone.

The digital division will continue to explore digital technologies such as NFC and audio watermarking as well as an enhanced social media service.  

Digital activity has been a key focus of Ignite’s work for the last 18 months, with the agency producing a major multichannel social media campaign for EDF Energy to help activate its sponsorship of the London 2012 Olympics.

Wilson, who will lead the digital division, will report into Ignite’s joint managing directors, Cris Cicirello and Paul Saville.

Paul Saville, joint managing director at Ignite, said: "Digital is becoming an increasingly important part of Ignite’s offering. This year in particular we’ve managed some huge experiences for clients with a significant emphasis on digital and social media integration.  While Ignite has always championed the use of new technologies in our campaigns, Rich’s appointment proves we are serious about making further investment into the digital area."

Rich Wilson, head of digital at Ignite, added: "I’m delighted to be on board. Ignite has some really impressive digital and social media campaigns under its belt, particularly the EDF Energy of the Nation activity earlier this year. I’m looking forward to building on this reputation to bring Ignite to the forefront of digital brand experience."

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Case study: PPA Festival at Tobacco Dock

Case study: PPA Festival at Tobacco Dock

The Professional Publishers Association held an education festival in May 2018 with guest speakers including politicians and actors.

New director and event coordinator for Pure

New director and event coordinator for Pure

Agency promotes client services director and hires event coordinator to strengthen the team.

Loganair to take over cancelled Flybmi routes

Loganair to take over cancelled Flybmi routes

Glasgow-based company Loganair has stepped in start flying five of Flybmi's routes from next month.

How to increase your sustainability credentials

How to increase your sustainability credentials

Sustainability can be achieved with simple actions, says Elizabeth Thomas from the International Corporate Governance Network.

London venues hosted 37% more events in 2018

London venues hosted 37% more events in 2018

Year-on-year increase from Unique Venues of London shows strong demand for events in the capital.

Why you should design human-centric experiences

Why you should design human-centric experiences

At EMEC19 in The Hague, Kim Myhre of MCI Experience gave an insightful talk on design-thinking in events.

New event producer for HGA

New event producer for HGA

Becky Jones-Williams has previously worked at Event Concept and will work for clients in a range of sectors.

Stagestruck adds event producer to team

Stagestruck adds event producer to team

Sarah Saward is joining the business as a group account director, with responsibility for a portfolio of blue-chip clients.

Incentive review: Club Med Plantation d'Albion

Incentive review: Club Med Plantation d'Albion

With dinner and champagne on a paradise beach, the white sands and the turquoise coral sea ocean of Mauritius are hard to beat.

Premier Events acquires Collective Minds

Premier Events acquires Collective Minds

Acquisition of Leicester-based events agency is part of growth plan to reach £5m turnover and 50 staff.

LATEST JOBS