Business Travel Market to lose solo billing in 2013

Specialist corporate travel exhibition Business Travel Market will be co-located with World Travel Market in 2013.

Business Travel Market will co-locate with World Travel Market in 2013
Business Travel Market will co-locate with World Travel Market in 2013

World Travel Market (WTM) 2013 will take place at Excel London on 4–7 November, while Business Travel Market (BTM) remains a two-day event that will take place on the final two days.

Reed Travel Exhibitions acquired BTM in 2011 and managing director Richard Mortimore said: "It was always planned to put BTM alongside our flagship travel event, WTM.

"Our demographic data clearly shows that over 17,000 visitors to WTM reflect companies that have an involvement in business travel, so it is pleasing that we can now offer this specialist event at Excel for the last two days of WTM."

BTM is now in its fifth year, since its launch in 2009 by Paul Robin. It was held at Excel on 13-14 June this year.

BTM exhibition director Robin added: "We are excited by the business opportunities the co-location with WTM gives our clients.

"We are continuing to invest and build on the success of BTM’s hosted buyer programme and are also launching a series of invitation-only industry dinners throughout the year as well as a brand new BTM Knowledge Conference in June in London.

"This creates many more touch points for our clients with the market throughout the year; all leading to the main event in November."

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