The electronics giant hosted more than 800 delegates from 26 countries and around 1,000 guests from the UK and Ireland. In addition, it brought along 240 guests at the Opening Ceremony, for which it provided projection technology.
Elsewhere, around 40,000 people visited Panasonic’s Full HD 3D theatre in the Olympic Park, which displayed 3D content from the Games.
"We look forward to work closely with the IOC and organising committees now to make the 2014 Winter Games in Sochi and the next summer Games in Rio de Janeiro in 2016 as exciting as we experienced the London Games. The Olympic Games are an important event for Panasonic's brand visibility and to also communicate Panasonic's corporate values about fairness and our overall contribution to improve people's lives," said Hiro Nishigai, general manager, Panasonic Worldwide Olympic Marketing Office, Japan.
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