The London 2012 Olympics in numbers

With industry eyes still damp following the end of the Games, C&IT has gathered just a few of the interesting and quirky facts and figures that helped define this extraordinary event and the legacy that will follow...

The London 2012 Olympics in numbers
The London 2012 Olympics in numbers

9 million
The number of people Mayor of London Boris Johnson expects to visit the Olympic Park annually once it reopens.

£27m
Cost of the Olympic Opening Ceremony, which was coincidentally watched by 27m UK viewers.

1,200
Number of sausages consumed by visitors to Austria House. Elsewhere, 1,500 schnitzels and 7,000 pints of beer were consumed.

80,000
The number of tickets Prestige Ticketing – the official in-venue corporate hospitality partner – was given to sell for the 2012 Games.

£500m
Estimated boost to business events from the London Olympics and Paralympic Games, as an additional 20% in expenditure is derived from business and incentive groups visiting the Games, holding meetings and special events and extending their stay around Britain.

70,799
Number of small panels, mounted between seats in the Olympic Stadium, used to create a pixel screen that extended around the entire audience seating area. Each LED panel contained nine LED pixels (making that almost 640,000 LED pixels in total) which were controlled by a central computer.

7,500
Volunteers that were involved in the Opening Ceremony. They took part in 284 rehearsals.

13,000
Visitors expected at Cisco House - the brand's Olympic base at Westfield Stratford overlooking the Olympic Park - during the five months it is open.

5%

Rise in hotel rates in London in the period January to June 2012, compared to the same time last year. Meanwhile, Liverpool and Belfast both experienced room rate growth of 8%. In Glasgow, rates were up 5%, while Cardiff, Leeds and Edinburgh saw marginal growth of 1%.

15-20,000

Number of corporate sponsors, athletes, visitors and support staff that ATPI, official partner to the Dutch Olympic Committee, was responsible for during the Olympics.

£90m
Economic benefit expected from the 42 National Olympic Committee houses, according to London & Partners.

1
Fire, which broke out at Kiwi House, New Zealand's Olympic base at 1 Granary Square after two barbecue gas bottles exploded.

65
The total number of medals won by Team GB, including 29 Golds - the best medal haul for over 100 years - putting them third in the table after the USA and China.

8,000
Members of worldwide media registered for the London Media Centre via the London & Partners co-ordinated accreditation process.

6,000
The capacity at Holland Heineken House, the Dutch Olympic base at Ally Pally, which was expecting up to 120,000 visitors over the 2012 Games.

15
Outdoor event spaces will be available for hire after the Queen Elizabeth Olympic Park reopens in July 2013.

75
Pence in every £1 spent by the Olympic Delivery Authority (ODA) is being invested in the long-term regeneration of the Olympic Park area.

18
Days of global business summits host at the British Business Embassy during Games-time.

4.6 million
Extra people expected to visit the UK between 2011 to 2015

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Royalton Grenada Resort to open March 2020

Royalton Grenada Resort to open March 2020

New resort and spa will be the largest on the Caribbean island of Grenada with 269 suites.

The importance of mental health first aiders at work

The importance of mental health first aiders at work

Awareness of the early signs of burnout can prevent problems further down the line, says Stress Matters' Laura Capell Abra.

8 of the best hotels in Malaysia

8 of the best hotels in Malaysia

A selection of hotels in coastal Penang, the capital Kuala Lumpur and tropical Borneo.

Campfire conferences should replace hotels, buffets and PowerPoint

Campfire conferences should replace hotels, buffets and PowerPoint

Scrap the traditional conference and get delegates out in the wild for a memorable experience, says Top Banana's Emma Collins.

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

Case study: Mercedes-Benz at Yabuli China Entrepreneurs Forum 2019

China's best and brightest entrepreneurs got an in-depth look at the Mercedes-Benz S-Class at the annual conference.

In pictures: The Biltmore, Mayfair to open in September

In pictures: The Biltmore, Mayfair to open in September

Following a multi-million-pound redevelopment, The Biltmore is set to become London's latest luxury hotel.

Activities and hotels in stylish Scandinavia

Activities and hotels in stylish Scandinavia

A look at what the capital cities of Sweden, Faroe Islands and Denmark have to offer.

How event apps can wreck your social media impact

How event apps can wreck your social media impact

Customised event apps can 'silo' your social media amplification, a report from a specialist tech agency has found.

'Best of the Best' hotels and hoteliers chosen by luxury travel network

'Best of the Best' hotels and hoteliers chosen by luxury travel network

The ten winners of Virtuoso's 2019 awards chosen by 20,000 professional travel advisors.

5 inspiring sports stadiums for events

5 inspiring sports stadiums for events

International sporting arenas that offer impeccable facilities and special experiences for your delegates.

LATEST JOBS